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Xpedite Picks Up The Lingo

Xpedite selects WorldLingo to incorporate multilingual capability in its emails

WorldLingo, the specialist online translation services company, has launched Commercial Email Translator, a new software solution that can be incorporated into mass emails to make them multilingual automatically. The solution combines the best of machine and professional human translation to provide instant and accurate translations in 10 of the world's most popular languages.

WorldLingo's Commercial Email Translator is aimed at direct marketers and organizations who wish to communicate directly with large international audiences via email in their local language. The service makes it easy for companies to translate their newsletters, e-zines, catalogues and other e-marketing documents.

WorldLingo has recently signed a partnership agreement with e2 Communications, a leading application service provider (ASP) of adaptive email marketing and customer relationship management solutions, who plan to use Commercial Email Translator in direct email campaigns for their customers across Europe.

Phil Scanlan Chairman WorldLingo said, "We are committed to making it easy for companies to communicate and do business in the global market. Recent research from IDC estimates that customers are four times more likely to purchase if they are pitched in their own language. Our solutions help businesses to break down language barriers and increase response rates to their outbound international email campaigns. With Commercial Email Translator you get instant translation of an email into ten of the most popular languages at the click of a button. This gives businesses improved access to customers across the globe."

"In today's global market, companies are increasingly required to communicate in a host of languages if they want to form closer relationships with their customers," commented Jeff Barnes, vice president at e2 Communications Europe. "As an application service provider, we are always looking to complement the services we can offer to our customers. This partnership with WorldLingo will give us an additional unique selling point and give our customers the competitive advantage they need to successfully compete in the global age of email."

Commercial Email Translator translates the following languages: English, French, Italian, German, Spanish, Portuguese, Russian, Japanese, Korean and Chinese.

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